A ticket is essentially a pass that grants entry or access to a particular event, premises, or service. Most tickets are bought against money and are used to avail a service or experience; for instance, soccer tickets could be bought to watch the game live. However, ticket voucher do not work in a similar way. Ticket vouchers are quite different because firstly, they are mostly given out as a gift or a reward to customers by organizations. Secondly, they can be used in the place of money to buy a product or avail a service offered by that organization.
Since ticket vouchers are not sold to customers, it is clear that organizations do not earn a profit through them. One might wonder, why is it then that businesses still choose to create and distribute ticket vouchers amongst their customers and incur a cost. The answer is quite simple. Ticket vouchers are one of the few examples of marketing tools that organizations use. They are a great way to reward some of your business's most loyal customers.
Ticket vouchers can really increase word of mouth and positive sentiments for your brand amongst the customers. Thus, even though enterprises might not be earning any tangible profit through them, they deserve goodwill, positive recall, and recognition often proves to be more profitable in the long run.
You must choose the printing medium for your ticket vouchers exceptionally carefully as it could impact how the template design ends up looking. Using regular paper is not advisable as it could easily be torn and does not look appealing. It might be a good idea to use glossy chart paper, which is sturdy and firm.
Below you can download 20 FREE Ticket Vouchers to attract more attendees or participants to your events. These are easily customizable and are available in print ready Microsoft Word formats.
As mentioned above, ticket vouchers are marketing tools; thus, a ticket voucher template should be designed in keeping the marketing objectives of the business in mind. Following are the steps that you can follow to design your own ticket voucher template.